SMS and Mobile Marketing Facts

SMS has been a channel used by marketers to communicate with prospective customers for years. SMS marketing works for many companies. It enables brands to reach wider audiences that cut through noisy inboxes and instills a greater sense of conversation with consumers. There’s something about receiving a text message that creates a sense of urgency […]

How Businesses use Mobile Marketing to Their Advantage | Infographic

Marketing is changing dramatically thanks to smartphones. It is estimated that 2.5 billion people will have access to smartphones by 2019. Today’s marketing initiatives go far beyond print ad and desktops, and it’s more important than ever to have a mobile marketing campaign in place for your business. Different Types of Mobile Marketing SMS Marketing […]

Improving Customer Experience

The term “customer experience” is ubiquitous in business these days. In fact, focusing on the customer experience has become the single most important way for an organisation to achieve success. Customer experience can include a lot of elements, but it really boils down to the perception the customer has of your brand. Even if you […]

Wholesale SMS

If you are looking for wholesale SMS you have probably seen that pretty much every company selling wholesale SMS will tell you the same thing. Great prices for direct routes, always on support. So why would we be different? Well, firstly we specialise in three markets, the UK, Ireland and South Africa and have built […]

The Do’s and Don’ts of Effective Bulk Text Marketing

Bulk Text Marketing is an extremely effective way for businesses to market their products and services. The main reasons are that SMS messaging is fast, secure and always reach their targeted audience. The fact that 98% of text messages are read by customers is a business owners dream and far outreaches any other forms of […]

Why Customer Reviews are good for Business

Word-of-mouth is king when it comes to making a purchasing decision. It is estimated that reviews signals account for 9.8% of the total ranking factors, which means that they cannot be ignored during SEO, especially if a brand can benefit from their use. Customer reviews of your business, service or product posted through your website […]

BulkText Marketing for Time-Poor Business Owners

As time-poor business owners, we have a tendency to shy away from one of the most difficult and frustrating tasks in business. Marketing. BulkText marketing can do your marketing in minutes per week. What do I need to do? First, you will need an opt-in database building strategy. This is where you build a list […]

Horizontal Marketing for SME’s

horizontal marketing

Marketing is a constant challenge for business owners, especially those of us in small or medium sized businesses where time and resources are scarce. Have you considered a partnership with another company to seek opportunities to bring a combined product or solution to the market? What is Horizontal Marketing? Horizontal Marketing is where two separate […]

Driving Quality Leads via SMS Marketing

Consumers are becoming more reliant than ever on their smartphones using them to shop, socialize, organise their day, finances, the list goes on. Customer engagement drives business. It is increasingly common for potential customers to select businesses based on their experience and emotions, rather than price or other more objective components. SMS marketing has one […]

Benefits of Direct Marketing

As an SME we do not have the budget to try spray and pray marketing techniques over TV or Radio. We prefer to use direct marketing techniques to quantify both our advertising spend and what return we are getting for that spend. Direct Marketing turns the painful art of marketing into a measurable science. Types […]