Building a Digital Marketing Strategy that Works
There is no question that digital marketing is vital to the success of your business. The decline of traditional online advertising has pushed businesses to utilize growing online technologies to reach customers. Gone are the days of surface-level advertisements – today, digital marketing is focused on reaching and creating a connection with consumers. When used […]
Bulk Text Marketing Considerations | The Best Time To Send Bulk Text [Part 1]
Mobile phones and text have become an integral part of our lives and most of us use them every day to stay connected to the world around us and to access the digital services we’ve come to heavily rely on. The ubiquitous nature of mobile phones is highlighted by the Pew Research Centre’s Technology Device […]
The Big Question | Email Marketing vs Bulk Text [Infographic]
The big question – Email marketing vs Bulk text. Which channel is best for your marketing efforts? We’re biased and say SMS, so we’ll let the figures convince you! Some 74 trillion emails are sent every year, and “only” 8 trillion text messages. On average, office workers receive 121 emails per day, whereas Millennials on […]
Digital Marketing on a Budget: Small Businesses
A universal goal for any businesses, small or large, is to sell the business’s product and services. This is usually best accomplished by positioning the business in front of your target audience and offering something that solves a problem, something that your customer can’t refuse, or find elsewhere. The smartest thing a small business owner […]
Tips for SMS Lead Generation
There’s one thing we often tend to ignore when designing an online marketing strategy. The power of the offline world. As in, the place where most of our leads spend most of their lives – and where plenty of our ripest lead generation opportunities exist. For many of us, the best times for generating enthusiasm […]
Mobile Marketing | 2018 Statistics & Tips for Small Business | Infographic
Mobile marketing is gaining momentum, and it’s not going to slow down anytime soon. Tips • Ensure making payments on mobile is easy to do. • Capitalize on social media. • Make sure videos are mobile-friendly. • Make sure your website is mobile friendly. • Use mobile native video advertising. The infographic below (courtesy of […]
SMS Marketing Best-Practice and Tips for Marketers
As with any marketing strategy, there are good, bad and very bad ways to use SMS. We, at Sendmode, have put together a list of tips and best-practice to help you through SMS in 2018. Consent is Critical Making sure that every customer who receives SMS communications from your brand has opted-in is crucial – get […]
SMS Marketing for Businesses
Marketing. Torture. A never ending task that needs constant attention, new ideas and to reach new people. Most business owners I know see it as one of their biggest and most difficult challenges. Perhaps it is because most of us are experts in what our business does, food, clothes, entertainment, internet etc but none of […]
Improve Customer Service with Bulk Text
There is no denying the fact that customer service is important to small or mid-sized business. The quality of that service will either enhance or degrade customer loyalty to your brand and your business. Customer service is a top priority, it makes a difference to a brand’s reputation, customer loyalty and revenue. Global brands are […]
Bulk Text Marketing vs. Email Marketing – A 2017 Comparison
Email marketing vs. Bulk text marketing, one of the most debated mobile marketing topics. Nowadays though, a brand can’t just communicate with their customers through one channel. Email has been a frustration for business professionals and small business owners for decades. The endless pile of messages in our inboxes, and the constant battle of deciding […]