In our experience, the companies who have the most Successful Bulk Text Marketing have simple, yet, deceptively powerful strategies. Bulk Text strategy success can be boiled down to 4 steps;
1. Gather information on your customers
Run competitions, use a mobile keyword in any printed advertisements or just simply ask them for their name and mobile number. Anything to build up a list of your customers. Let your customers know that you will contact them via bulk text in future with offers and promotions.
2. Upload information to your Sendmode account
Using our multi-award winning online service, upload all the information to your account, splitting into groups if you wish.
3. Once every 4-6 weeks, send all your customers an offer/promotion
This is where your expertise comes in. Make sure the offer is relevant and will appeal to your customers.
4. Keep your list up to date and cleaned
Sendmode will automatically handle any opt outs by text.
And Repeat. The response rates from Bulk Text campaigns to an opt in database will far exceed any printed, broadcast campaigns you run, and at a much lower cost.
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