With 98% of SMS read and 90% of them read within 3 minutes of receipt, BulkText is a marketing channel which is becoming increasingly popular for business owners who want to get the most return on investment from their marketing,
Combining BulkText Marketing with a customer base which has given you permission to send promotional messages to their handsets is a very powerful connection between your business and customer base.
The response rate from BulkText marketing is 12% across all industries but is much higher in industries such as the fast moving consumer goods sector. Even if we take the 12% average across all industries, if you have have 1,000 customers on your list and send a promotional campaign to them, 120 will respond to this campaign. Contacting 1,000 customers using BulkText costs only €45.
Are there any other marketing channels that can give this response rate? Email open rate is only 2%, Social Media tweets and posts get lost in the noise of all the other tweets and posts, only SMS can guarantee to be actually read by your customers.
There is no doubt that it is a powerful channel but a word of warning, if you begin sending too many messages to your customer base, they WILL begin to opt out of your lists, we recommend that BulkText should be used once a month for marketing messages. 5-10 minutes to create and deliver a campaign once a month, that’s all it will take.
With over 7 years’ experience in the BulkText Marketing business and more than 20,000 happy customers from all kinds of business sectors, we would love nothing more than to show you how BulkText Marketing can benefit your business, drive sales and increase customer engagement. Click on the link below for a no obligation free trial.
I hope you found this helpful and thank you for taking the time to read our blog.